Franchisee Conference
Gran Canaria
Why did we choose this location?
Because we needed to find new ways to present a destination that the audience already knew. Gran Canaria’s variety of settings allowed us to combine business content with different venues, gastronomy and entertainment.
The Challenge
To design the annual franchisee conference for an audience familiar with the Canary Islands, creating a different format and showing Gran Canaria from a new perspective.
Our approach
To combine business content with carefully selected venues, gastronomy and entertainment, making the most of Gran Canaria’s variety of settings.
